Bruni Sends It. Pain Behind—Focus Ahead. Rosa Marie Jensen Makes a Statement in Her World Cup Debut

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Off-season injuries? Left in the dust. Loïc Bruni came out swinging in Bielsko-Biała, dropping the final run of the day to clinch the win at the ‘25 World Cup opener. A powerful return from one of the sport’s finest—proving once again what it means to give 100%. First out the gate. First to the finish. Rosa Marie Jensen laid down a fearless run in her World Cup debut—going fastest through every split and crossing the line 4.6 seconds clear. A dominant performance from the young gun.

 

Elly De La Cruz in the latest campaign for 100Percent featuring his special edition collection of deep purple and white venom sunglasses.
Loïc Bruni spotted near the French Riviera in a bold "SuperBruni" editorial spread for 100Percent®, teasing the new Armega® Limited Edition goggle with candid marina imagery and the headline "A New 100Percent® Ltd. Ed. Spring 26?"