Riding a Tour de France Stage: L'Étape du Tour 2026

L'Étape du Tour de France is an annual mass-participation cycling event that lets amateur riders experience an authentic stage of the Tour de France on fully closed roads.

The 100Percent team hosted two Strava Club Rides departing from the Café de Paris in Bourg-d'Oisans and led by seven-time green jersey winner and three-time World Road Champion Peter Sagan. The rides brought together fans, club members, and local cyclists for a rare opportunity to roll out with one of the sport’s most decorated athletes.

Two riders in Specialized kit and red 100Percent sunglasses during the Peter Sagan-led Strava club ride.

Club riders in 100Percent eyewear on the course, one in a grey S-Works jersey within the pack.

Throughout the weekend, the 100Percent booth hosted meet-and-greets with the pros and showcased our latest eyewear innovations, including the Tom Pidcock Signature Slendale®, as well as the Red Bull - BORA - hansgrohe and the FDJ United-Suez exclusive eyewear lineup.

A rider in red 100Percent Tom Pidcock Signature Slendale® sunglasses next to a display of the same eyewear.

100Percent Red Bull BORA-hansgrohe edition sunglasses on display at the 100Percnet booth.

We kept the energy high with free coffee, treats, and giveaways, plus a steady flow of riders stopping in before and after their effort on the course. And we’re fired up to do it all again next year.